Sarah: I find myself becoming increasingly annoyed by the growing number of newspaper columns which seem to have no point other than to criticise social media such as Facebook and twitter. Yes, if you follow Shane Warne or Liz Hurley, you will get innane drivel on stuff that is probably not going to add much value to your day.
But what if you follow interesting people? What if twitter allowed you to interact with people keen on sharing and listening to new ideas? The type of people who attend TED events.
TEDxAdelaide was organised by Bridge8’s own Kristin Alford (with assistance of course – see here), and held at the RiAus on Saturday November 6th in front of an attending audience of 160 people.* Video coverage of the speakers and their slides was live-streamed via the web to external venues, and to internet users at home: at least 40 people received coverage this way. An additional number , approximately 500-600 or more, followed the twitter stream offered up by our tweeting team (through accounts @TEDxAdelaide and @TEDxADL) and other tweeters in the room, who were excited to share what they were hearing and tagged it as relating to that event using the identifier #TEDxADL. By the end of the day, around 2000 tweets had been posted relating to TEDxAdelaide, making #TEDxADL and other relevant hashtags the most talked-about twitter subjects in Adelaide for November 6 2010. Across the nation at around midday, #TEDxADL was second only to QANTAS (which had just experienced a 2nd exploding engine incident) as the tweeters’ topic of choice. Out of a pool of approximately 2.5 million Australians who use twitter, that’s pretty impressive. Tweets provided summaries, impressions, links to photos and artwork, feedback and arrangements to meet up post-event for further discussions and socialising. Content on the TEDxAdelaide Facebook page has been highlighted with the ‘like’ button by 360 people so far. Check here if you’re interested to see what was covered on twitter, and here for Facebook.
Top that, Warnie.
We had a great volunteer media team. Tweets and facebook updates were provided by Sarah (@sciencesarah), Kristin Alford (@kristinalford) Noriko (@nwynn) and Rubina (@rubinacarlson), with additional media coverage and IT support from Lindsey Jackson and Kieran Andrews.
*Demand was much higher, but we physically couldn’t accommodate any more!